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By Elizabeth Certo
June 2009
 It’s not uncommon to see a beautiful mom walking down Park Avenue with her kids. If you have ever passed a particularly striking blonde and felt as if you’ve seen her somewhere before, you may be correct – fashion model Endsley Hewitt has posed in newspaper ads for Dillard’s more times than she can remember.
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By Elizabeth Certo
April 2009
 A fashion show to raise money for a worthy cause can still draw a crowd, even in today's bad economy. With fashions provided by Jacobson's of Winter Park, the 47th annual fundraiser to benefit a school for special-needs children attracted nearly 600 women at the Rosen Shingle Creek Hotel in Orlando. This was the second consecutive year that the Park Avenue store has worked with the Morning Star School Auxiliary of Central Florida.
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By Elizabeth Certo
March 2009
 The passion for fashion, especially here in Winter Park, is in full bloom. Today's news may be dark, but this spring's fashions are as bright as ever. With the economy in such a sad state, now is the time to think about wardrobe essentials that will put pep in your step this spring and seamlessly move into other seasons. We have rounded up "must-haves" that both men and women need in their closets for the season ahead.
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February 2009
Whether it’s a sparkly collar for a special occasion or pearls and a dress for a stroll along Park Avenue, pet fashions certainly encourage an infectious enthusiasm among dog lovers who like nothing better than to doll up their pooches. It’s worth browsing the apparel racks just to read the names of the companies that make the fashions: Ruff Ruff Couture, Doggles, I See Spot, Wolf Wear.
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January 2009
 Tent City sprang from the grassy area of West Meadow Park in downtown Winter Park. Soon it was filled with fans of fashion, runways, designers and models all taking part in the second annual Park Avenue Fashion Week. Opening night featured shows of ready-to-wear fashions from retail stores and local boutiques. In addition, the finalists in the Emerging Local Designer contest presented their work to the audience and judges. Soraya Bernard of Casselberry was the winner with her collection, River Chavon. During the next several days, local stores hosted trunk shows, appearances by designers and parties. The event also raised money for the Winter Park YMCA, which received 20 percent of the ticket sales. On the Web: parkavenuefashionweek.com
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Fashion